Published at Saturday, 21 September 2019. Wedding Ring. By Zacharie Auberjonois.
The retail jewelry business is in a state of flux as the online retailers are making it very hard for the brick and mortar retailers to compete. When the many expenses such as rent, electricity, parking lot maintenance and print advertising as well as staff costs are considered, most of these business owners must be very concerned. The online retailer has the advantage of operating out of a warehouse, doesn’t need a fancy building or a huge parking area to make diamond ring sales. Once the website is set up it is ready to sell 24/7 his marketplace is open worldwide.
Though at times in ancient Rome there was the custom where the wedding ring was symbolized as the mark of the domination of men over women. It was the representative denoting that the woman who accepts the ring from a man is bound to that man for her life time and she thereon to be treated as his property. This concept of commodification of women is no longer associated with the wedding ring but in its place it has turned into a symbol of love and trust upon each other. Therefore the wedding ring is considered to be a symbol of loving memories these days.
Men who favor the contemporary look may prefer the tinted titaniums which are available in blacks, grays, and a variety of other eye catching colors. Incorporating more than one colored metal into a ring is also extremely popular, and not only adds visual appeal, but can solve problems of matching watches, other jewelry and of course the bride’s wedding ring.
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