Published at Thursday, 29 August 2019. Wedding Ring. By Valiant Trépanier.
The increase in online diamond engagement ring sales has disrupted the market by increasing sales worldwide and customers now have a greater understanding of the diamond engagement ring business and the flow of diamonds from the mine to the finger of the lucky lady.
Cut, color, clarity, and carat are the four important factors of diamond rings. From the cut of a diamond ring you can have a fair idea regarding the shape and proportion of the stone. Diamond wedding rings are available in shapes like marquise, pear, oval, princess, emerald, heart, and round. However, 75% of diamond wedding rings sold world wide are round in appearance. Color of the ring plays a vital role in its price. Diamonds of yellow, green, red, orange, blue, and pink color are generally costlier. Diamond rings in faint or pale color are the most desirable and but they are rare. While on your way to shop diamond wedding rings do not fall to the idea that diamonds are only white in color.
The retail jewelry business is in a state of flux as the online retailers are making it very hard for the brick and mortar retailers to compete. When the many expenses such as rent, electricity, parking lot maintenance and print advertising as well as staff costs are considered, most of these business owners must be very concerned. The online retailer has the advantage of operating out of a warehouse, doesn’t need a fancy building or a huge parking area to make diamond ring sales. Once the website is set up it is ready to sell 24/7 his marketplace is open worldwide.
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