Published at Friday, 30 August 2019. Wedding Ring. By Rule Bernard.
Grooms are also shopping around. It was reported that more than one-third (35 percent) purchased at least part of the ring from a nationally-recognized jewelry chain, while 39 percent purchased at least some of the ring at a local or independent jewelry shop. They aren’t heading online, though: only nine percent responded that they bought a ring for their bride from an online retailer.
Diamond rings for men are available in Platinum, Gold (yellow and white), Silver and Titanium. You can select the metal based upon your budget. Platinum rings are the most expensive ones and look enticing with Diamonds. Gold rings are comparatively cheaper and make the traditional choice for both men and women. These are available in 18K, 14K and 9K settings. Silver and Titanium wedding rings are cheap as well as elegant. Diamond wedding bands are a symbol of eternal love, commitment, loyalty, trust and promise. Exchanging bands on the wedding day is customary and diamond wedding rings remain the top choice for couples. Men do not feel shy these days in putting up a band on their finger. It reminds them of the promises they made on their big day.
The retail jewelry business is in a state of flux as the online retailers are making it very hard for the brick and mortar retailers to compete. When the many expenses such as rent, electricity, parking lot maintenance and print advertising as well as staff costs are considered, most of these business owners must be very concerned. The online retailer has the advantage of operating out of a warehouse, doesn’t need a fancy building or a huge parking area to make diamond ring sales. Once the website is set up it is ready to sell 24/7 his marketplace is open worldwide.
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